What I do
As a Local Search Engine Optimization (SEO) Specialist, I specialize in building sites, boosting conversions, and ensuring both Google and your potential customers understand your business’ unique value. I maximize organic reach for Restaurants, Barbers, Beauticians, and other small businesses.
Site Audit
I can diagnose the issues behind why your site isn't converting at the level you need and also lay out a game plan for how you can go about fixing these issues on your own should you not want my services. Contact me Here for an extensive list of audit items and further information.
Wordpress Web Development
Wordpress' capabilities as a content management system (CMS) are unparalleled. Around 40% of the internet uses WordPress (this site included!) WordPress has an easy to use interface that allows you to manage your site on your own. All you need is an expert to set it up. For more info on how this CMS can benefit your business click here to visit my services page.
Local SEO
Nowadays if you're trying to find a specific product or service you simply look online. Search Engine Optimization (SEO) is the art of making your site visible to those searching online for the products and services you offer. For more information on how your business can benefit from SEO visit my services page or contact me for a consultation by clicking here.
Certifications and Education
2016
DeVry University
Associates Degree in Web Graphic Design
DeVry University's Associate of Applied Science in Web Graphic Design degree program has provided me with study in fundamental and advanced topics like imaging, design, and animation. Other course topics include visual design processes and elements, rapid visualization, digital imaging and editing, special effects, web animation scripting and formatting, and systems used for interactive instructional and educational materials. Advanced web development tools, design concepts, and emerging technologies were also explored.
2023
HubSpot
SEO Certification
This certification testifies to my knowledge of link building, keyword research, On-page SEO, and Technical SEO.
2023
Fundamentals of Digital Marketing
This certificates from google provides beginner knowledge of managing a businesses online presence, increasing Oraganic & Paid traffic, Social Media management, analytics, and e-commerce.
2023
Google Analytics Certification
Earning this certification means that Google recognizes my ability to Setup a Google Analytics 4 property for a website or an app, Collect the data needed for a business and use the various reporting tools and features, and Recognize key measurement features that can show the effectiveness of online marketing efforts.
2023
Google Ads Display
Earning this certification means that Google recognizes my ability to Translate a vision for online marketing into a coherent digital marketing strategy, Develop a Google Display strategy with wider company marketing plans, Develop a plan to reach new and existing customers with Google Display Audiences, Ensure Display marketing plan is in alignment with digital marketing budget, and Generate a plan to increase awareness, consideration, action and retention using Google Display
2023
Google Ads Search
Earning this certification means that Google recognizes my ability to Translate a vision for online marketing into a coherent digital marketing strategy, Develop a Google Search strategy with wider company marketing plans, Generate a plan to increase leads, sales or web traffic using Google Search, and Ensure Search marketing plans is aligned with your digital marketing budget
2023
Udacity
Digital Marketing Nanodegree
Earning this certification provides me with extensive knowledge of Marketing fundamentals, Marketing Data & Technology, Social Media Marketing, Search Engine Marketing, Search Engine Optimization, and email marketing. Most of my projects come from completing this course.
Digital Marketing Projects
Marketing Challenge
In this project I was tasked with understanding Magnolia Coffee, its competitors, creating a target audience, identifying SMART marketing objectives, creating an Empathy Map and Customer Persona to inform the Customer Journey Map as well as crafting a Value Proposition.
Marketing Data Insights
This project demonstrates my capability in using Google analytics to define the KPIs and business objectives for use in a measurement plan, create A/B testing proposals in support of those KPIs, offer insights, and generate suggestions to improve the business in direct response to data.
SEOAudit
In this project I used ScreamingFrog SEO Spider, AHRefs, SERanking, and Core Web Vitals to conduct an SEO audit on the Udacity website and its top competitors for the keyword "learn python." This project shows my skill in using tools to gather data as well as presenting recommendations based on said data.